Brand Tracker

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Displaying 1 Campaigns tagged with "children-marketing"

Germany

Paw Patrol License: Lidl Expands Children’s Marketing

Brand: Lidl

Campaign: Paw Patrol Marketing Expansion

Source: https://www.horizont.net/marketing/nachrichten/paw-patrol-lizenz-lidl-weitet-kindermarketing-aus-235189

Goal: Expand children's marketing

Media: Retail promotions, licensed merchandise

Summary: Lidl is expanding its marketing efforts targeting children by leveraging the 'Paw Patrol' license. This initiative aims to increase brand engagement among younger audiences through themed merchandise and promotional activities.