Brand Tracker

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Displaying 1 Campaigns tagged with "discount-promotion"

Spain

FACUA denounces Milfshakes for misleading advertising

Campaign: 99% Discount Promotion

Source: https://www.marketingdirecto.com/anunciantes-general/milfshakes-recibe-miles-criticas-redes-supuesta-publicidad-enganosa-victoria-espana

Goal: To promote products with a significant discount during the World Cup

Claim: 99% discount if Spain wins the World Cup

Media: Social media

Summary: FACUA has criticized Milfshakes, an online clothing store linked to YouTuber Nil Ojeda, for allegedly misleading advertising. The brand offered a 99% discount on products contingent on Spain winning the World Cup, but complaints emerged that prices were artificially inflated before the discount was applied. FACUA filed a complaint to the authorities, alleging that the promotion violated advertising regulations.