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Displaying 1 Campaigns tagged with "kidult"
Play-Doh bets on the ‘kidult’ trend with its first products for adults
Source: https://www.reasonwhy.es/actualidad/play-doh-blooms-linea-productos-adultos-tendencia-kidult
Goal: Target the 'kidult' trend with products for adults
Summary: Play-Doh is leveraging the 'kidult' trend by launching its first products designed specifically for adults.