RELAX YOUR TIGHT END
Brand
NOVARTIS
Entrant Agency
FALLON
Category
Film
Award
Grand Prix
Festival & Year
Cannes Lions (2026)
Case Study Details
Fallon launches Novartis Super Bowl commercial.
Men, relax your tight ends. Prostate cancer screening starts with a simple blood test.
#advertising #creativity #advertisingagency #film #artdirection #copywriting
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