Campaign Diaries
HarbourClub: When Communications Chiefs Become Mentees
Source: https://www.persoenlich.com/mediapartner/wenn-kommunikationschefs-zu-mentees-werden
Goal: To provide a platform for experienced communications leaders to gain fresh perspectives from the next generation.
Media: Digital meetings
Summary: The HarbourClub in Switzerland has initiated a Reverse Mentoring Program where established communications leaders are mentored by the next generation. The program aims to facilitate perspective shifts beyond traditional corporate contexts and has garnered participation from over 30 communications heads within three years. Participants engage in meaningful dialogues focused on digital communications, leadership, and the impact of artificial intelligence, encouraging a culture of continuous learning and reflection.
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