Brand Tracker

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Displaying 1 Campaigns tagged with "advertising-ethics"

Finland

The doll in the outdoor advertisement was too much – the massager as a meat substitute is in accordance with good practice

Campaign: Las Palmas Nightclub Marketing Campaign

Source: https://www.markkinointiuutiset.fi/artikkelit/lutka-ulkomainoksessa-oli-liikaa—hieromasauva-lihankorvikkeena-hyvan-tavan-mukainen

Goal: To promote Las Palmas nightclub

Claim: What do bull beans and a massager have in common? Both are used as meat substitutes.

Media: Instagram

Summary: The Ethical Council of Advertising issued a statement regarding an Instagram advertisement for the Las Palmas nightclub, which controversially compared bull beans to a massager as meat substitutes. The advertisement was evaluated considering the adult audience of the nightclub and was deemed not contrary to good taste, although it might be seen as distasteful.