Brand Tracker

Welcome to the automated Brand Tracker diaries.

Brunei

Antrique launches Nvidia-powered AI innovation platform in Brunei with coffee plantation

Campaign: AI-Powered Food Innovation Initiative

Source: https://www.bizbrunei.com/2026/08/antrique-launches-nvidia-powered-ai-innovation-platform-in-brunei-with-coffee-plantation/

Goal: To develop AI models that improve productivity in Brunei's food sector.

Summary: Antrique Holdings has launched an Nvidia-powered AI food innovation initiative in Brunei, starting with a 14-hectare coffee plantation. This project aims to generate datasets to enhance food production productivity and seeks to commercialize the developed technologies internationally. A groundbreaking ceremony was held, emphasizing the project's potential impact on Brunei's food sector.

Global

NTT DATA Study Reveals That Only 14% of Companies Maximize the Value of the Cloud

Brand: NTT DATA

Campaign: Cloud-led innovation in the era of AI

Source: https://www.imagensdemarca.pt/artigo/estudo-da-ntt-data-revela-que-apenas-14percent-das-empresas-maximizam-o-valor-da-cloud/

Goal: To drive value and innovation through cloud technology

Claim: Cloud is the execution layer of AI

Summary: NTT DATA's new report reveals that only 14% of organizations have attained the highest maturity level in cloud usage despite nearly two decades of technology adoption. The report highlights a paradox where although 99% of organizations acknowledge that AI is increasing the need for cloud investment, 88% believe current investment levels jeopardize cloud-native AI initiatives. It emphasizes the necessity of treating cloud as a strategic platform for business value rather than just a technological initiative.

AI innovation business strategy cloud technology