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Displaying 1 Campaigns tagged with "ai-strategy"
Japan

Why freee Generated 20,000 Uses with the ChatGPT App: An AI Strategy Capturing the “Troubled Moments” of Tax Filing

Brand: freee
Campaign: freee確定申告

Source: https://www.advertimes.com/20260717/article550936/

Goal: To increase consultation usage during the tax filing season

Media: Apps in ChatGPT

Summary: The campaign by freee focuses on leveraging their service 'freee確定申告' through the Apps in ChatGPT feature to provide assistance during the tax filing season, resulting in approximately 20,000 consultations in just two weeks. Their successful timing and development strategy were key factors in achieving this significant usage.

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