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Displaying 1 Campaigns tagged with "emoji"
Spain
La Fallera Celebrates 10 Years of #PaellaEmoji with Carlos Sobera
Goal: To celebrate the 10th anniversary of #PaellaEmoji and engage the community
Claim: The paella is a symbol of unity, and the #PaellaEmoji is the best demonstration
Media: Social Media
Summary: La Fallera has launched a new campaign to commemorate the 10th anniversary of #PaellaEmoji, which was added to the Unicode standard thanks to a popular mobilization. Coinciding with International Emoji Day, the campaign features Carlos Sobera and aims to engage the community in celebrating the anniversary with new proposals around the #PaellaEmoji. The initiative revives the spirit of participation that made #PaellaEmoji a global phenomenon, and emphasizes paella as a symbol of gathering.