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Displaying 1 Campaigns tagged with "rider-wellbeing"
UAE
La Roche-Posay and Noon partner to protect riders under the GCC summer sun
Source: https://campaignme.com/la-roche-posay-and-noon-partner-to-protect-riders-under-the-gcc-summer-sun/
Goal: To promote daily sun protection for riders working under the GCC sun
Claim: Skin health is a fundamental right, not a privilege
Media: digital, social and editorial platforms
Summary: La Roche-Posay has partnered with noon to launch a campaign aimed at protecting riders from the sun by providing them with sunscreens and educational sessions on sun safety. The campaign, titled 'The Ones Who Know the Sun', emphasizes the importance of daily UV protection and promotes healthier skin habits for those exposed to sunlight during their work.