PROJECT GENIE

a. roject Geni Google's research prototype to create and explore infinitely diverse worlds e | Objective Translate frontier world model research into an intuitive digital product for early adopters of Al. Google's generative world model transforms text or image prompts into immersive worlds that can be explored in real time. Generative, immersive worlds are new digital medium that will ive alongside the likes of images, videos and films. They have the potential to unlock new paradigms in gaming, education, entertainment, and science. But, there was no way for the public to create worlds of their own. Insight Make a first-of-its-kind technology feel familiar and fun, not complex or technical. The vast majority of people don't know what generative world models are. And if they do, it’s unlikely they have much experience using them. The Project Genie experience is simple and intuitive so anyone trying it out feels like ground breaking technology is made for them. Impact The world's first opportunity to play an infinite variety of worlds that generate in real time. Project Genie established the UX paradigm for creating and exploring generative worlds. I's beacon for showing the world what generative world models can do, and an inspiration for the industry. xX Highest engagement of al time Ona launch post on X by Google DeepMind (13M+)_ Forbes “Google just cid something remarkable” TheNew York Fimes “ris onegenieyimpressed me Create your own Spheres as the visual language for worlds Project Genie uses a visual language of spheres to communicate the expansive and ‘immersive quality of world generations. Spheres start as unfiled and gridded, and ‘slowly become flooded with stunning visuals as users go deeper into the experience. ‘The visual progression from blank slate to painted canwas communicates progression ‘The spherical visuals also signal that Project Genie's outputs are a new creative ‘medium, explorable worlds, not to be confused with generative video. ‘breathtaking, photorealistic wide shot ofan ayic alpine landscape during golden hour] + © Thireperson Reset World sketching with image and text prompting ‘Aired canvas tied to the emblematic gridded sphere feels lke entering into a blank world to sketch on. As people enter environment and character prompts, ‘an image preview fis the screen, folowing the curvature of the sphere. The ‘edges of the image preview are blurred, to suggest that worlds can be refined through modification, and stil need to be generated. People also have the creative freedom to upload an image as part of their prompt. and choose to explore from a first person or third person point of view. Representing Diffusion with blurred colors from the world ‘After a prompt has been submitted, a sphere appears in the middle of the ‘screen witha blurry wash of colors contextual to the world being generated. ‘This suggests that generation is happening. ‘Once the world has been generated. a focused image appears inside the ‘sphere, signaling that the world is ready to be explored. Inside a world, the generation appears full screen and WASD, arrow keys, and ‘spacebar are used for navigation. Gallery of infinite possibilities ‘Starting from nothing can be difficult. A gallery of premade worlds gives, people a place to start. The gallery follows a spherical grid and has a carousel view for easier navigation. There are always gallery worlds bleeding off the page, suggesting an infinite number of possible worlds for people to explore. People can enter into any ofthe gallery worlds, choose to remix them to their liking. or create their own,