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Shibuya Becomes a ‘Sengoku Cool Spot’ for 20th Anniversary of Kingdom
Source: https://www.advertimes.com/20260729/article552092/
Goal: Celebrate the 20th anniversary of Kingdom
Claim: Experience the heat of 20 years of Kingdom in the cool spot of summer Shibuya
Media: Physical event, merchandise sales
Summary: Shueisha's 'Weekly Young Jump' published 'Kingdom' is hosting the 'Kinkin Kingdom' event from August 4 to 11 to celebrate its 20th anniversary at SHIBUYA TSUTAYA. This 'Sengoku cool spot' is designed to let visitors experience two decades of excitement in a refreshing environment. Activities include an exhibition of replica artworks, a photo opportunity with a life-sized spear from the series, and collaborations with brands for exclusive merchandise. The event will provide cashless sales of special commemorative goods.