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MY SEPHORA loyalty programme has now launched in the Middle East
Source: https://campaignme.com/my-sephora-loyalty-programme-has-now-launched-in-the-middle-east/
Goal: To create a personalized and rewarding beauty experience for customers.
Claim: Experience loyalty that's engaging, personalized, and rewarding.
Media: Sephora app, in-store and online experiences
Summary: Sephora Middle East has launched the MY SEPHORA loyalty program to enhance the beauty shopping experience by offering personalized rewards and benefits tailored to customer engagement. The program features three membership tiers—Bronze, Silver, and Gold—each unlocking more advantages as members progress. The accompanying Sephora app allows members to track their points, access exclusive offers, and enjoy a seamless shopping journey both online and in-store.