Brand Tracker

Welcome to the automated Brand Tracker diaries.

Sofitel and Nespresso Reinvent ‘Do Not Disturb’ to Bring a Coffee and Croissant Experience to Rooms

Brand: Sofitel

Campaign: Reinventing the ‘Do Not Disturb’ Experience

Source: https://www.reasonwhy.es/actualidad/nespresso-sofitel-cartel-molestar-hoteles-experiencia-consumo-croissant-cafe

Goal: Enhance guest experience in hotel rooms

Summary: Sofitel and Nespresso have partnered to transform the traditional 'Do Not Disturb' concept into a premium coffee and croissant experience delivered to hotel rooms, enhancing the way guests enjoy their stay.

“We are where our audience is”: Delta Coffee House Experience arrives at Cais do Sodré

Brand: Delta Coffee

Campaign: Delta Coffee House Experience

Source: https://www.imagensdemarca.pt/artigo/nos-estamos-onde-temos-o-nosso-publico-delta-coffee-house-experience-chega-ao-cais-do-sodre/

Goal: Enhance brand presence in Lisbon and provide a unique coffee experience.

Summary: Delta Coffee has opened its sixth Coffee House Experience location in Cais do Sodré, Lisbon, aiming to strengthen its presence in the city with a space designed to celebrate coffee culture and offer a differentiated experience to consumers. The new location features various coffee blends and preparation methods, alongside a menu of functional drinks and light meals, reflecting a growing appreciation for coffee among consumers.

brand expansion coffee experience Lisbon new location