Brand Tracker

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Japan

A ‘Poké Ball-Shaped Hotel’ Where You Can Sleep with Pokémon Has Really Been Built, Limited to 10 Groups of 20 People

Brand: Pokémon

Campaign: Sleepable Poké Ball Hotel

Source: https://www.advertimes.com/20260915/article557348/

Goal: Celebrate the 30th anniversary of Pokémon and promote Pokémon Sleep

Claim: Experience comfortable sleep with your favorite Pokémon in a Poké Ball-shaped hotel

Media: Social media (X)

Summary: Pokémon has collaborated with NOT A HOTEL to create a sleepable Poké Ball-shaped hotel, celebrating the franchise's 30th anniversary and the 3rd anniversary of the Pokémon Sleep app. Located in Tomakomai, Hokkaido, the hotel features a 3-meter diameter Poké Ball with custom circular mattresses, and guests can select Pokémon to enhance their stay. The campaign invites participants to enter a prize draw for a chance to stay at the hotel and offers rewards for all applicants.