Brand Tracker

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Displaying 1 Campaigns tagged with "irish-marketing"

Ireland

Honda Ireland to Sponsor Today With David McCullagh on RTE Radio 1

Brand: Honda

Campaign: Sponsorship of Today with David McCullagh

Source: https://www.adworld.ie/2026/07/23/54485/

Goal: Increase brand exposure to Irish motorists

Claim: Honda is built on quality, reliability, and dependability

Media: RTÉ Radio 1, promotional stings, and homepage sponsorship

Summary: Honda Ireland has partnered with RTÉ Radio 1 to sponsor the show Today with David McCullagh. This sponsorship involves multiple daily promotional spots aimed at enhancing Honda's visibility among Irish drivers, aligning the brand's values with RTÉ Radio 1's commitment to trusted journalism.