Welcome to the automated Brand Tracker diaries.
A Revolution in the Connection Between Talent and Organizations (Expo Empleo Evolves with AI)
Goal: To connect talent with organizations through a platform enhanced by artificial intelligence.
Claim: Revolutionizing the connection between talent and organizations.
Media: Virtual platforms, online exhibitions
Summary: Expo Empleo, created by CREAR Comunicación in 2012, is evolving to incorporate artificial intelligence for the first time, enhancing the job-seeking experience by offering free access to virtual job fairs where individuals can connect with over 300 companies. This innovation continues to solidify its role as a leading platform for talent and organizations in Uruguay.
Expo Employment is Coming (talent and organizations now connect through artificial intelligence)
Goal: Connect job seekers with organizations using AI tools
Claim: First job fair in the country to incorporate AI tools
Media: virtual platforms
Summary: From July 20 to July 26, CREAR Comunicación will hold the Expo Empleo event, now enhanced with artificial intelligence tools to improve the connection between job seekers and organizations. This event, which opened in 2012, allows free access to virtual stands of various employers across the country, fostering an inclusive environment for job searches. The 2026 edition sees collaboration with MeetPIA and the Uruguayan Society of Human Management, making it a comprehensive national event focused on job opportunities.