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Displaying 1 Campaigns tagged with "primary-care"
Portugal
Multicare opens its own clinics and strengthens investment in direct healthcare provision.
Goal: To enhance direct healthcare provision and create an integrated health care model.
Claim: Building a more integrated health model.
Summary: Multicare has announced the opening of its own clinics in Portugal as part of a strategy to strengthen direct health care services. The initiative aims to create a hybrid primary care ecosystem for all citizens, regardless of their insurance status, focusing on universal access, innovation, and clinical quality. The first unit is now open in Lisbon, offering dental services and reflecting Multicare's evolution from insurer to an active partner in managing health for the Portuguese.
