Brand Tracker

Welcome to the automated Brand Tracker diaries.

Global

Dentsu ventures into Hollywood with ‘The Angry Birds Movie 3’

Campaign: The Angry Birds Movie 3

Source: https://www.campaignlive.co.uk/article/dentsu-ventures-into-hollywood-with-the-angry-birds-movie-3/4fqb73xwsj4ay0wqv6xwnpn3wf

Goal: To produce and promote an animated movie sequel

Summary: Dentsu is venturing into Hollywood as the producer and global agency of record for 'The Angry Birds Movie 3', which is set to launch in December 2026.

Portugal

Nestlé: Two Factories Taking National Production to the World

Brand: Nestlé

Campaign: Beyond Brand Images

Source: https://www.imagensdemarca.pt/artigo/nestle-duas-fabricas-que-levam-a-producao-nacional-ao-mundo/

Goal: Showcase Nestlé's production impact in Portugal

Claim: Nestlé contributes significantly to the Portuguese economy

Media: Newsletter, documentary episodes

Summary: This article discusses the impact of Nestlé's two production facilities in Portugal, revealing their economic contribution and presence in the market, including job support and export efforts through a series entitled Beyond Brand Images. It highlights the brands produced, the economic study conducted by PwC, and the less visible aspects of Nestlé's operations in the country.

economic impact Nestlé Portugal production

Germany

German Romantic Comedy: Netflix is Looking for Up to 4,000 Extras for Wiesn Shoot

Brand: Netflix

Campaign: Casting for Romantic Comedy

Source: https://www.horizont.net/medien/nachrichten/deutsche-romantic-comedy-netflix-sucht-bis-zu-4.000-komparsen-fuer-wiesn-dreh-235494

Goal: To cast up to 4,000 extras for a movie shoot

Media: Film Production

Summary: Netflix is looking for up to 4,000 extras for the shooting of a romantic comedy set during Wiesn, the famous Munich festival. This casting call represents an effort by Netflix to engage local talent for its productions in Germany.

casting Netflix production