“THE BEAT”: BORN IN THE U.S.A.
Brand
AMERICAN CIVIL LIBERTIES UNION (ACLU)
Entrant Agency
AMERICAN CIVIL LIBERTIES UNION
Category
Film
Festival & Year
Cannes Lions (2026)
Case Study Details
Born in the U.S.A.? This is your home.
We're honored that the one and only Bruce Springsteen trusted us with use of his iconic anthem ahead of our landmark Supreme Court case Trump v. Barbara, where we’re challenging President Trump’s attempt to take away the constitutional right to birthright citizenship.
This video, directed by award-winning filmmaker Anderson Wright, serves as the focal point of the ad campaign we’re launching to protect birthright citizenship. A 30-second version of this video will air during iconic American programs including MLB Opening Day, Survivor, American Idol, and more. Living rooms across the nation will be filled with this reminder of this constitutional right that makes up the fabric of our nation.
Join us in defense of the right to citizenship for babies born across the nation at http://aclu.org/borninusa
Subscribe to the ACLU on YouTube: https://youtube.com/aclu?sub_confirmation=1
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