Techo

Campaign Diaries

Venezuela

United for Venezuela: TECHO builds the first emergency homes for earthquake victims

Brand: Techo

Campaign: United for Venezuela

Source: https://infonegocios.biz/infomiami/unidos-por-venezuela-techo-construye-las-primeras-viviendas-de-emergencia-a-afectados-por-terremotos-2

Goal: To construct 200 emergency housing modules for families affected by earthquakes in Venezuela

Claim: Restoring hope for families in need

Media: Event fundraising in Miami

Summary: TECHO, an international organization, has begun constructing emergency housing modules in Venezuela after devastating earthquakes. They have completed 17 units in La Guaira and are aiming to build 200 in total. Over 120 local volunteers participated in the effort, alongside international support. TECHO's ongoing campaign, 'United for Venezuela,' includes a fundraising event in Miami to support reconstruction efforts.

Campaign Diaries

No Brand Diaries found.

Paraguay

Premiere: Oniria/TBWA and Techo Highlight the Importance of Dignified Housing for Building a Better Future

Brand: Techo

Campaign: Salir de la Tierra

Source: https://www.adlatina.com/publicidad/preestreno-oniriatbwa-y-techa-visibilizan-la-importancia-de-una-vivienda-digna-para-proyectar-un-futuro-mejor

Goal: To raise awareness about the importance of having a solid floor as part of a dignified living situation.

Claim: A solid floor not only protects but enables a better life.

Media: Film

Summary: The campaign 'Salir de la Tierra' by Techo Paraguay, developed with OniriaTBWA, aims to highlight the significance of having a solid floor as a crucial aspect of leading a better life. Through a film featuring a girl from Areguá, it illustrates how a solid floor symbolizes safety, comfort, and a brighter future for families. The campaign also supports a national fundraising effort for emergency housing construction and community work.

Campaign Diaries

No Brand Diaries found.

fundraising housing social impact