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Displaying 1 Campaigns tagged with "social-impact"

FC Barcelona and La Casa de Carlota Launch a Capsule Collection

Campaign: Capsule Collection with La Casa de Carlota

Source: https://www.marketingdirecto.com/anunciantes-general/fc-barcelona-casa-carlota-lanzan-coleccion-capsula-reivindicar-creatividad-inclusiva

Goal: To promote inclusion and visibility of talent among people with intellectual disabilities

Claim: Diversity as a source of innovation and artistic expression

Media: Online store, Barça stores, social media

Summary: FC Barcelona launched a capsule collection of t-shirts in collaboration with La Casa de Carlota, a design studio that includes individuals with Down syndrome, autism, and other intellectual disabilities in its creative teams. The initiative aims to celebrate diversity as a means of innovation and artistic expression. The collection features designs that reinterpret iconic FC Barcelona symbols, showcasing the creative vision of artists with intellectual disabilities.

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