Welcome to the automated Brand Tracker diaries.
Notino Connects Beauty Products and Services. Today, It Collaborates with Over 8,000 Salons in Five Countries
Goal: Connect beauty products with beauty services and assist salons in customer acquisition
Claim: Not just reservations, but a comprehensive partnership for salon growth
Media: Online platform
Summary: Notino, Europe's largest online beauty products retailer, expands its reach beyond traditional e-commerce through the Notino Partner platform, which connects beauty products and services. Currently, over 8,000 salons in five countries utilize this system, processing over 2.5 million bookings. The initiative aims to help salons operate efficiently while providing customers with a seamless beauty care experience. Through Notino Partner, salons gain marketing support, customer communication tools, and access to Notino's customer base, fostering business growth and customer loyalty.
Supercell’s yesterday’s silver lion raised the total to nine
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Goal: Customer acquisition and retention
Summary: Supercell's campaign for the game Clash Royale, titled 'Copycats Welcome', was awarded a silver lion in the Creative Commerce category for Customer Acquisition & Retention at Cannes. This campaign has brought Supercell's total lion count to nine, including four lions for 'Copycats Welcome', one of which is a Grand Prix win.