Brand Tracker

Welcome to the automated Brand Tracker diaries.

Portugal

Allianz has responded to 95% of nearly 20,000 claims caused by storm Kristin

Brand: Allianz

Campaign: Going Beyond. Together.

Source: https://www.imagensdemarca.pt/artigo/allianz-ja-deu-resposta-a-95percent-dos-quase-20-mil-sinistros-provocados-pela-tempestade-kristin/

Goal: To enhance response capacity during extreme weather events.

Claim: Going Beyond. Together.

Summary: Allianz Portugal responded to 95% of nearly 20,000 claims caused by storm Kristin, which severely impacted the region in January. The company is holding a gathering with 700 employees in Leiria to acknowledge their support efforts, alongside a recognition event for standout employees and teams. This initiative emphasizes the company's commitment to improving its preparedness and response to extreme weather conditions.

Japan

Just Half a Day After the Kumamoto Earthquake, JAL Could Operate Emergency Flights the Next Day Thanks to 15 Years of Preparedness

Brand: Japan Airlines (JAL)

Campaign: Emergency Flights Response

Source: https://www.advertimes.com/20260810/article553685/

Goal: To provide rapid transportation in response to a natural disaster.

Claim: Quick provision of transportation as a lifeline.

Media: Social Media, Website

Summary: Following the Kumamoto earthquake on July 28, Japan Airlines (JAL) announced emergency flights between Fukuoka and Kagoshima the next morning, just half a day after the disaster, to assist people who were stranded or needed to check on family. With the ground transportation system heavily disrupted, JAL decided to operate extra flights to continue supporting travel needs. The response was possible due to the preparedness measures in place for disaster situations.

earthquake relief emergency response Japan Airlines transportation