Brand Tracker

Welcome to the automated Brand Tracker diaries.

Luxembourg

The Luxembourg Red Cross Launches Its First Employer Branding Campaign

Campaign: Employer Branding Campaign

Source: https://www.adada.lu/2026/10/la-croix-rouge-luxembourgeoise-lance-sa-premiere-campagne-de-marque-employeur/

Goal: Enhance employer brand awareness

Summary: The Luxembourg Red Cross has launched its first employer branding campaign aimed at promoting its image as an attractive employer. The campaign seeks to highlight the organization's values and work environment to attract potential employees.

Switzerland

Swiss Employer Branding: Awards Presented for the First Time

Brand: SBB, Rhätische Bahn, Siemens, Nestlé, Felix Platter, Wiesner Gastronomie AG

Campaign: Recruitment campaigns at Swiss Employer Branding Awards

Source: https://www.persoenlich.com/prcorporate-communication/erstmals-awards-verliehen

Goal: Recognize effective employer branding and recruitment strategies

Summary: The first Swiss Employer Branding Awards were presented at the 10th Swiss Employer Branding & Recruiting Summit in Zurich, honoring 15 projects across various categories. The focus was on creativity, sustainable impact, authenticity, and measurable success. Among the winners were recruitment campaigns by Rhätische Bahn with Klar, two campaigns by SBB with Farner, and community initiatives by Siemens Switzerland.

awards employer branding recruitment

Belgium

Infrabel and Hotel Bonka Score Points This Summer with a Sports Employer Branding Campaign

Brand: Infrabel

Campaign: Employer Branding Sports Campaign

Source: https://pub.be/fr/infrabel-et-hotel-bonka-marquent-des-points-cet-ete-avec-une-campagne-employer-branding-sportive/

Goal: To enhance employer branding through sports.

Summary: Infrabel and Hotel Bonka have launched a sports-themed employer branding campaign this summer, aiming to improve their brand presence and attractiveness as an employer in the competitive job market.

employer branding sports campaign