Brand Tracker

Welcome to the automated Brand Tracker diaries.

United States

Faena District Miami River: big news in September (the new mega development by Alan Faena)

Brand: Faena

Campaign: Faena District Miami River

Source: https://infonegocios.biz/infomiami/faena-district-miami-river-grandes-noticias-en-septiembre-el-nuevo-mega-desarrollo-de-la-firma-de-alan-faena-2

Goal: Develop a cultural and residential district in Miami

Summary: The new mega development by Alan Faena, the Faena District Miami River, is an ambitious cultural and residential district located in the financial center of Miami, with significant progress reported.

Netherlands

Marketingtransfers week 38, 2026 | MarketingTribune B2B

Brand: Founteyn

Campaign: Launch of Beverage Machine

Source: https://www.marketingtribune.nl/b2b/nieuws/2026/09/marketingtransfers-week-38-2026/index.xml

Goal: Launch a new beverage machine in Miami.

Media: F&B expo

Summary: Lennart Boorsma has transitioned to Founteyn as Marketing Director, where he will be launching a new beverage machine for soft drinks, coffee, tea, and sparkling water initially targeted at the Miami market, showcasing the product at the F&B expo.

beverage machine Miami product launch

USA

Tesla Lights Up Its Robotaxis in Miami: Southern Florida Becomes the New Laboratory of Autonomous Mobility

Brand: Tesla

Campaign: Robotaxi Launch in Miami

Source: https://infonegocios.biz/infomiami/tesla-enciende-sus-robotaxis-en-miami-el-sur-de-florida-se-convierte-en-el-nuevo-laboratorio-de-la-movilidad-autonoma-2

Goal: To establish Tesla's Robotaxi service in Miami and test autonomous mobility technology.

Summary: Tesla has launched its fully operational Robotaxi service in Miami, marking its first unsupervised trips outside Texas. This strategic move is set to enhance Miami's reputation as a tech capital while establishing a foothold in the Latin American market. The initial coverage area focuses on West Miami, with plans to build trust before expanding into higher traffic regions.

autonomous vehicles Miami robotaxi technology Tesla

USA

Miami Breaks Another Record: the Tallest Mural in the USA

Brand: Excel Miami

Campaign: Miami’s Tallest Mural

Source: https://infonegocios.biz/infomiami/miami-rompe-otro-record-el-mural-mas-alto-de-usa-corona-un-rascacielos-y-confirma-al-arte-urbano-como-cultura-local-2

Goal: To enhance real estate marketing through urban art

Claim: Urban art as an economic driver

Summary: Excel Miami has unveiled the tallest mural in the United States, reaching a height of 245 feet. The project serves as a significant marketing tool for the residential tower and emphasizes the importance of urban art in economic development. Artist MadC was selected to add prestige and cultural validation to the project, turning the mural into a collectible architectural work. The campaign highlights the power of urban art in enhancing real estate value and attracting tourism.

Miami real estate marketing urban art