MAYONNAISE IS AN INSTRUMENT
Brand
HELLMANN'S
Entrant Agency
OGILVY
Category
Audio & Radio
Festival & Year
Cannes Lions (2026)
Case Study Details
We’ve done it! In partnership with Northumbria University it’s been confirmed that mayonnaise is officially a musical instrument. Play your mayo and share it with us #Hellmanns #MayoIsAnInstrument
Presentation Board
S MAYORAALSS
AN INSTRUMENY
me ae
MAYONNAISE -
MUSICALMNSTRU
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mayonnaise an
instrument please
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