Welcome to the automated Brand Tracker diaries.
Inclusion: ORF-Enterprise Makes Advertising More Accessible
Source: https://www.horizont.at/marketing/news/inklusion-orf-enterprise-macht-werbung-barrierefreier-102816
Goal: Make advertising more accessible
Claim: Barrier-free advertising
Summary: ORF-Enterprise has initiated efforts to make advertising more accessible, focusing on removing barriers for people with disabilities. This campaign aims to promote inclusion in advertising.
Inditex is deploying accessible labeling for visually impaired individuals
Source: https://www.reasonwhy.es/actualidad/inditex-etiquetado-accesible-personas-discapacidad-visual
Goal: To implement accessible labeling for people with visual disabilities
Summary: Inditex is rolling out accessible labeling to aid visually impaired individuals, enhancing their shopping experience through improved accessibility measures.