Brand Tracker

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Displaying 1 Campaigns tagged with "digital-innovation"

Five Years of Partnership Between Aleph and SoMo Borac Brings New Categories

Brand: Aleph

Campaign: SoMo Borac

Source: https://www.media-marketing.com/vijesti/pet-godina-partnerstva-alepha-i-somo-borca-donosi-nove-kategorije/

Goal: Recognize innovative projects using AI in marketing

Media: digital platforms, social media

Summary: Aleph and SoMo Borac celebrate their five-year partnership amidst evolving trends in the digital industry, emphasizing the importance of AI in marketing. The competition introduces new categories, including one for AI-assisted projects, aiming to highlight the relationship between creativity, user experience, and measurable results. The SoMo Awards will honor significant digital works that combine content, social media, and business objectives.