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Displaying 1 Campaigns tagged with "media-management"
Portugal
Horizon Global wins media account of Skechers
Source: https://meiosepublicidade.pt/2026/07/17/horizon-global-conquista-conta-de-meios-da-skechers
Goal: To manage media buying and campaign planning in 31 markets for Skechers.
Media: Digital, social media, press, point of sale
Summary: Skechers has partnered with Horizon Global for media management in 31 markets, using the BluConverged digital platform for campaign planning and media buying. This follows Skechers' collaboration with artist Romero Britto on the Skechers x Britto collection. The contract does not affect media management in the USA and select other countries.