Skechers

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Portugal

Horizon Global wins media account of Skechers

Brand: Skechers
Campaign: Skechers x Britto

Source: https://meiosepublicidade.pt/2026/07/17/horizon-global-conquista-conta-de-meios-da-skechers

Goal: To manage media buying and campaign planning in 31 markets for Skechers.

Media: Digital, social media, press, point of sale

Summary: Skechers has partnered with Horizon Global for media management in 31 markets, using the BluConverged digital platform for campaign planning and media buying. This follows Skechers' collaboration with artist Romero Britto on the Skechers x Britto collection. The contract does not affect media management in the USA and select other countries.

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Skechers Campaign: Skechers x Britto Source: https://meiosepublicidade.pt/2026/07/17/horizon-global-conquista-conta-de-meios-da-skechers Goal: To manage media buying and campaign planning in 31 markets for Skechers. Media: Digital, social...