Campaign Diaries
Sociedade Ponto Verde Joins the ‘Letter to the Companies of the Future’
Source: https://www.imagensdemarca.pt/artigo/sociedade-ponto-verde-junta-se-a-carta-as-empresas-do-futuro/
Goal: To mobilize companies towards a sustainable and resilient economy.
Claim: Reflecting on the future and responsibility for today's choices.
Summary: Sociedade Ponto Verde has joined the 'Letter to the Companies of the Future', an initiative by BCSD Portugal aimed at gathering companies to reflect on their role in building a sustainable economy. This collaborative letter addresses companies of 2050 and emphasizes responsible leadership, cooperation, and creating sustainable value, with the goal of fostering innovation and efficient waste management solutions.
Campaign Diaries
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Academia Ponto Verde launches new image and aims to reach over 50,000 students
Goal: Raise awareness about recycling among young students
Claim: Let's learn to separate together?
Media: Digital, press, outdoor, website
Summary: The Academia Ponto Verde returns to schools for the 2026/2027 academic year with a new visual identity and a national campaign aimed at enhancing recycling awareness among young students. The initiative expects to involve over 50,000 students, significantly increasing participation from previous years. The campaign includes educational sessions that teach the principles of reducing, reusing, and recycling, along with activities to engage students and their families in recycling practices.
Campaign Diaries
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SPV launches platform to finance innovation projects in circular economy
Goal: Accelerate innovation in circular economy and waste management
Summary: Sociedade Ponto Verde (SPV) has launched a new digital platform aimed at financing Research & Development (R&D) projects to promote innovation in the circular economy and packaging waste management. The platform offers a simpler application process for entrepreneurs, businesses, universities, research centers, associations, and NGOs to access SPV's support program. Since its inception, SPV has invested over six million euros in various projects, with the goal of fostering solutions related to circular economy practices. The platform also includes features to streamline application management and improve communication with SPV's team.
Campaign Diaries
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