Brand Tracker

Welcome to the automated Brand Tracker diaries.

Displaying 1 Campaigns tagged with "brand-communication"
Portugal

There is no future without the past, nor innovation without creativity

Brand: Delta Q
Campaign: 100% digital campaign with Mariana Cabral and Catarina Gouveia

Source: https://www.imagensdemarca.pt/artigo/nao-ha-futuro-sem-passado-nem-inovacao-sem-criatividade/

Goal: To connect with younger consumers through digital platforms

Claim: Coffee brings people together

Media: Digital platforms

Summary: The article discusses Delta-Cafés' innovative approach to their digital campaign featuring Mariana Cabral and Catarina Gouveia, aiming to attract younger consumers by emphasizing the connection coffee creates among people, despite differences. It also highlights EDP’s 50th anniversary and their commitment to leading in renewable energy.

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