Brand Tracker

Welcome to the automated Brand Tracker diaries.

Ireland

Newstalk Launches Weekly US Politics Podcast with Pat Kenny

Campaign: The Divided States of America with Pat Kenny

Source: https://www.adworld.ie/2026/10/16/newstalk-launches-weekly-us-politics-podcast-with-pat-kenny/

Goal: To examine US politics and its implications for Ireland and the wider world.

Media: Podcast

Summary: Newstalk has launched a weekly podcast hosted by Pat Kenny that explores US politics and its impact on Ireland and beyond, featuring various guests including journalists and political figures. The series aims to analyze political division, economic issues, and international conflicts leading up to the US mid-term elections.

New Zealand

Stuff to Host the Kingmakers’ Debate

Brand: Stuff

Campaign: Press Kingmakers’ Debate

Source: https://stoppress.co.nz/news/stuff-to-host-the-kingmakers-debate/

Goal: To engage political discourse ahead of the 2026 election

Claim: A brilliant opportunity to see influential leaders debate the issues

Media: stuff.co.nz, thepost.co.nz, thepress.co.nz

Summary: The Press Kingmakers’ Debate, hosted by Stuff, will feature five party leaders, including Winston Peters, debating key issues ahead of the 2026 election. The debate will be moderated and broadcast live from Stuff’s Auckland studio, followed by an expert panel analysis. This event marks the first of two debates hosted by Stuff in the lead-up to the election.

debate live broadcast New Zealand election politics

Israel

After Blocking a Right-Wing Publisher and Clashing with a Knesset Member, Facebook Israel Retreats

Brand: Facebook

Campaign: Response to censorship of Shibolet Publishing

Source: https://mizbala.com/digital/social-media/121847

Goal: To resolve account suspension issues

Claim: Account suspension was a technical error

Media: Facebook

Summary: After Shibolet Publishing's Facebook account was suspended without warning, Israeli Knesset member Ariel Kallner issued an ultimatum to Facebook to restore the account within 72 hours. The suspension was perceived as an infringement on the publishing house due to its right-wing stance. Shortly after the ultimatum, Facebook announced that the suspension was due to a technical error and resolved the issue.

censorship Facebook Israel politics

Sweden

Joakim Wallerstein on the Sweden Democrats’ Election Strategy

Brand: Sverigedemokraterna

Campaign: Election Strategy

Source: https://www.resume.se/marknadsforing/strategi/100-miljoner-i-budget-och-ny-maskot-har-ar-sds-strategi-i-valspurten/

Goal: Convert attention into votes

Claim: Sweden shall become Sweden again

Media: Election posters

Summary: According to Joakim Wallerstein, the communications chief of the Sweden Democrats (SD), the party's campaign is aimed at everyone as they enter the final month before elections. Wallerstein is convinced that increased attention will translate into votes, stressing that every second someone pays attention to them over other parties is a victory. The party's election posters, presented shortly after Midsummer, reflect a nostalgic message.

election campaign politics Sverigedemokraterna

Sweden

Eldorado Makes Politics Out of Coffee – Opens Election Café for Young People

Brand: Eldorado

Campaign: Café Eldorado

Source: https://www.resume.se/marknadsforing/kampanj/eldorado-gor-politik-av-fikat-oppnar-valcafe-for-unga/

Goal: Engage first-time voters in politics and democracy.

Summary: Ahead of the upcoming elections, Café Eldorado is launching a café aimed at first-time voters in Stockholm, offering a relaxed atmosphere with coffee, quizzes, and speed dating to help young adults learn about politics and democracy. The initiative includes Q&A sessions, activities like voting simulations, and free snacks for those participating.

democracy politics youth engagement