Kaufland

Comments off | By · July 19, 2026

Campaign Diaries

Displaying 1 Campaigns for this Brand.
Germany

Ice, Ice, Baby: Kaufland Taps into Cult Hit for Its Private Label Ice Cream Range

Brand: Kaufland
Campaign: Ice, Ice, Baby

Source: https://www.horizont.net/marketing/nachrichten/ice-ice-baby-kaufland-trommelt-mit-kult-hit-fuer-sein-eigenmarken-eissortiment-235125

Goal: Promote private label ice cream range

Summary: Kaufland has launched a campaign featuring the classic hit 'Ice, Ice, Baby' to promote its own brand ice cream assortment. The aim is to attract customers' attention and increase sales of its private label products.

Campaign Diaries

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ice cream Kaufland private label
Published: July 19, 2026
Tracked Brands
Kaufland (1)
Brand
Kaufland Campaign: Ice, Ice, Baby Source: https://www.horizont.net/marketing/nachrichten/ice-ice-baby-kaufland-trommelt-mit-kult-hit-fuer-sein-eigenmarken-eissortiment-235125 Goal: Promote private label ice cream range Summary:...