TVNZ – Show me the case

Campaign Diaries

New Zealand

TVNZ brings General Election coverage across every platform

Brand: TVNZ

Campaign: 1News: Your Vote 2026

Source: https://stoppress.co.nz/news/tvnz-brings-general-election-coverage-across-every-platform/

Goal: To provide comprehensive coverage of the General Election across multiple platforms

Claim: Reflecting our commitment to trusted journalism

Media: TVNZ 1, TVNZ+, 1News.co.nz, vodcast, live debates

Summary: TVNZ's 1News: Your Vote 2026 aims to deliver extensive multiplatform coverage of the upcoming General Election, featuring live debates, in-depth analysis, and real-time results, ensuring New Zealanders are informed throughout the election process. The campaign, led by prominent presenters Jack Tame and Tova O’Brien, includes a new vodcast series and various forms of accessible reporting, catering to all audiences, including the deaf and hard of hearing communities.

Campaign Diaries

No Brand Diaries found.

New Zealand

TVNZ gains ground on digital future with strong FY26 result

Brand: TVNZ

Campaign: Digital+ 2030 strategy

Source: https://stoppress.co.nz/news/tvnz-gains-ground-on-digital-future-with-strong-fy26-result/

Goal: To build a stronger, more sustainable digital future.

Media: TVNZ 1, TVNZ+

Summary: TVNZ has reported a positive FY26 result, progressing with its Digital+ 2030 strategy aimed at becoming the leading streaming destination in New Zealand. The company saw a 16.8% increase in digital revenue, launched the new TVNZ+ platform, and debuted the TVNZ+ Event Pass for the Fifa World Cup 2026. Despite operational losses, significant investment in digital growth was made, showing TVNZ's commitment to enhancing its offerings for audiences and advertisers.

Campaign Diaries

No Brand Diaries found.

digital strategy FIFA World Cup Local content streaming

New Zealand

TVNZ sponsors AIMA conference keynote

Brand: TVNZ

Campaign: AIMA Converge 2026 Keynote Sponsorship

Source: https://stoppress.co.nz/news/tvnz-sponsors-aima-conference-keynote/

Goal: To support independent media agencies and foster discussion on AI and human judgement.

Claim: Making it easy to back Kiwi

Media: Event sponsorship

Summary: TVNZ has become the premier sponsor for the keynote speaker at the Aotearoa Independent Media Agencies conference, featuring Dr. Mahsa McCauley. The conference, themed 'Indie Edge. Human Advantage', focuses on how AI impacts the indie sector. Dr. McCauley's talk will guide agency owners on the irreplaceable aspects of human judgement amidst technological advancements. TVNZ's involvement showcases their commitment to the independent agency community and local businesses.

Campaign Diaries

No Brand Diaries found.

AI conference independent agencies Media sponsorship

New Zealand

TVNZ to bring Fifa World Cup 2030 broadcast to NZ

Brand: TVNZ

Campaign: Fifa World Cup 2030 Broadcast Rights

Source: https://stoppress.co.nz/news/media/tvnz-to-bring-fifa-world-cup-2030-broadcast-to-nz/

Goal: To provide coverage of the Fifa World Cup 2030 to New Zealanders

Claim: Bringing football back to Aotearoa

Media: TVNZ 1, TVNZ+

Summary: TVNZ has announced it will broadcast the Fifa World Cup 2030, offering both free-to-view and pay rights. The previous tournament saw record viewership, and the network aims to build on that momentum as football continues to grow in New Zealand. CEO Jodi O'Donnell highlights the significance of the event for the country and the local coverage it brings, alongside ongoing football events leading up to the tournament.

Campaign Diaries

No Brand Diaries found.

broadcasting FIFA World Cup New Zealand Sports Media